How is women’s giving behavior different from male donors? 5 insights about what makes women donate.
Successful organizations in the modern economy require leaders to access their rational/analytical, AND emotional capabilities.So, how do we reconnect with and increase our innate capacity to understand and share the feelings of another? The first step is to go back to basics and retrain ourselves to listen.
Turnover can be costly. When a donor’s key contact leaves—whether it’s the president or development officer—the donor’s relationship with the institution is disrupted. The result? Delayed or decreased giving.
Fundraisers would do well to embrace qualities of the most successful salespeople—a focus on the customer, a commitment to active listening, and prioritization of long-term relationships over short-term gain.